Palm Beach SEO company? Getting your customers to write glowing reviews for your business doesn’t just optimize your Google My Business presence; it also encourages more local customers to buy from you. BrightLocal’s 2017 Local Consumer Review Survey reveals that 85% of customers believe online reviews as much as personal recommendations. Send a post-purchase email or text asking customers to write a review (but only after you’ve screened them via an internal survey to ensure you’re not approaching dissatisfied customers) Respond to existing reviews in a professional way, thanking reviewers and addressing complaints in not-so-favorable reviews Note: Google says it’s okay to ask your customers for reviews while Yelp actively discourages it. Voice search will grow rapidly in the coming years. Therefore, in local SEO, it’s vital to optimize for how people ask questions when they speak into devices, as opposed to how they type out their searches.
What is Local SEO? Local SEO is an act of optimizing your local business website so that you are found for the local searches in Google that are most relevant to your business. What is the difference between local SEO and organic SEO? Organic SEO is the practice of optimizing your business website to make it search-engine compliant, and get it ranked in SERPs for the relevant keywords. Local SEO is more about building relevant signals around a particular location. Organic SEO has its goal to get ranked as high as possible for a set of target keywords whereas local SEO aims to get into the local listing packs.
PPC is quite expensive nowadays. In 2019, businesses needed to spend much more on ads than they used to spend 10 years ago. However, with SEO, you can gain a lot of high quality traffic for free. By ranking on the first page on Google and Bing for your own set of keywords, you can get free traffic to your site. There is no cost involved by showing on the first pages in search engines. In South Florida, the value of ranking high in SERPs (search engine results pages) is even greater. This is a rich area, full of tourists and opportunities. Over 95% of local population and visitors are searching for places to eat, products, services to buy or things to do. By ranking high in the local searches, you can become visible to tens of thousands of potential customers. Find extra info on Coral Springs SEO.
Pay-per-click is a model of advertising where marketers pay a fee every time people click on their ad. Basically, it’s the process of buying visits to your site, as opposed to getting them organically via SEO or other types of digital marketing. PPC is one of the types of paid search. It’s similar to SEM (search engine marketing) but can also include display advertising (cost-per-click based), and affiliate advertising. Affiliate marketing is one of the popular ways people make money online these days. If your affiliate program is successful, you might earn quite a decent passive income. Basically, affiliate marketing is a type of digital marketing where a person partners up with other businesses in order to receive a commission for the traffic s/he generates for this business. Imagine this: you put a link to an external website on your own blog or website. Every time a user proceeds to this external website and makes a purchase, you receive a commission.
Over 3 billion of people conduct searches on Google every single day. Most of them conduct more than one search. In South Florida, millions of people are looking on Google and Bing for products to buy, services to try or offers to discover. Whatever you sell or advertise, it is imperative to start ranking locally in South Florida. At MRB Marketing, we focus on growing companies in South Florida in SERPs and enabling them to rank high in Google and other search engines for specific keywords tailored to their businesses. Even if your site is not SEO-optimized, our experienced SEO specialists will analyze your site and start ranking it using white-hat, approved SEO practices in 2019. Discover even more details at https://www.mrb.marketing/.